Winning Proposals: A Video Workshop by Michael Asner,
Runtime: 120 minutes
click for larger image
come to the workshop? Then bring the workshop to you and all your
In 1999, more than 600 people attended Michael Asner's workshops on
Creating a Winning Proposal. HAVING WORKED ON MAJOR RFPs AS WELL AS
MAJOR PROPOSALS, MICHAEL HAS A UNIQUE PERSPECTIVE ON PROPOSAL
WRITING. Most participants found that it provided lots of value for
the fee of $300. Here's what they said:
"Very worthwhile. Although I've been writing proposals for
many years, Michael provided many excellent tips and made me aware
of new issues."
"As someone seeking new opportunities for further business, I
found this to be of GREAT help."
"Great and very informative. Thank you for offering it."
"An outstanding presentation."
"Insightful and useful."
The Workshop Covers:
a winning strategy; What is a strategy? What is a winning
proposal? How is the strategy created?
and Challenges in Creating a Winning Proposal: When to
bid/no-bid? Failure to convince the evaluators; failure to
comply with the requirements; lack of proposal writing
skills; ignoring the competition; failure to discuss past
performance; failure to discuss risks.
to Win: A proposal is a project; common faults and failures;
a winning format.
Insights: Why issue an RFP? Why write proposals? How are
proposals evaluated? How do evaluators really work?
About Michael Asner:
An author, consultant and acknowledged expert on proposal writing,
Michael Asner has over 20 years experience in proposal writing,
primarily in the information technology industry. Since 1995, his
workshops have been presented in U.S., Hong Kong, Singapore, and
major cities in Canada. Participants have included companies such as
AT& T, IBM, Oracle, DMR and Sierra Systems. Mr. Asner writes a
regular column in Reseller magazine on this topic. He is also
on the editorial advisory board of Summit,
the magazine of public sector procurement.