HOMEIn the NewsArticles & ColumnsSummit Connects LinksCalendar of Events
Procurement TipsTool KitSubscribe to SummitAdvertise in SummitSearch


Tool Kit

Proposal Writing

Creating Winning Proposals: A Video Workshop by Michael Asner,
proposalsthatwin product

Price: $325 plus shipping

Runtime: 120 minutes
click for larger image


Can't come to the workshop? Then bring the workshop to you and all your staff!

In 1999, more than 600 people attended Michael Asner's workshops on Creating a Winning Proposal. HAVING WORKED ON MAJOR RFPs AS WELL AS MAJOR PROPOSALS, MICHAEL HAS A UNIQUE PERSPECTIVE ON PROPOSAL WRITING. Most participants found that it provided lots of value for the fee of $300. Here's what they said:
    "Very worthwhile. Although I've been writing proposals for many years, Michael provided many excellent tips and made me aware of new issues."

    "As someone seeking new opportunities for further business, I found this to be of GREAT help."

    "Great and very informative. Thank you for offering it."

    "An outstanding presentation."

    "Insightful and useful."

The Workshop Covers:
  • Topic 1
Creating a winning strategy; What is a strategy? What is a winning proposal? How is the strategy created?
  • Topic 2
Problems and Challenges in Creating a Winning Proposal: When to bid/no-bid? Failure to convince the evaluators; failure to comply with the requirements; lack of proposal writing skills; ignoring the competition; failure to discuss past performance; failure to discuss risks.
  • Topic 3
Writing to Win: A proposal is a project; common faults and failures; a winning format.
  • Topic 4
RFP Insights: Why issue an RFP? Why write proposals? How are proposals evaluated? How do evaluators really work?

About Michael Asner:

An author, consultant and acknowledged expert on proposal writing, Michael Asner has over 20 years experience in proposal writing, primarily in the information technology industry. Since 1995, his workshops have been presented in U.S., Hong Kong, Singapore, and major cities in Canada. Participants have included companies such as AT& T, IBM, Oracle, DMR and Sierra Systems. Mr. Asner writes a regular column in Reseller magazine on this topic. He is also on the editorial advisory board of Summit, the magazine of public sector procurement.


  About Summit MagazinePrivacy PolicyContact UsThe Summit Group


2000, 2001 Summit: The Business of Public Sector Procurement Inc.